What is the value of visual property in the age when images come before reality and when the material world exists in the visual tissue? In the Sale at First Sight project Luca Spano explores the relationship between what we see and what we call reality. Can the Earth become a visual estate, or (un)real property to own in the form of an image? Everything will eventually be sold, so come and buy a real picture. Hurry up! First come, first served!